Marketing, Sales, Service

 

Marketing


Applied Associate of Science Degree - 60 credits


10-102-3


CONTACT
Academic Advisor: Leanne Vigue-Miranda
Welcome Center
University Transfer Center - Room 210
Phone: 715-365-4493 or 800-544-3039, ext. 4493
Email: lviguemiranda@nicoletcollege.edu

 

Marketing Students

Marketing involves a variety of business activities that move goods and services from the producer to the consumer/user. Effective marketing is essential to the success of a business. Marketing functions employ over one-third of the nation's work force.

About the Program


The Marketing program provides a broad background of business skills needed for effective marketing. Students learn the principles, practices, and concepts of marketing and management that are directly involved with selling, buying, promotion, customer relations, financing, displaying, physical distribution, and entrepreneurship. This program is designed to be taken in either a part-time or full-time format. Information included below, outlines the part-time sequence. Career opportunities are found in all sizes and types of business and industry including retail and wholesale establishments, manufacturing firms, and governmental agencies.

Possible Careers


  • Customer Service Representative
  • Merchandising Assistant
  • Sales Representative
  • Retail Department/Store Manager
  • Marketing Coordinator
  • Market Research Assistant
  • Public Relations Assistant

Program Outcomes


  1. Develop strategies to anticipate and satisfy market needs.
  2. Promote products, services, images, and/or ideas to achieve a desired outcome.
  3. Evaluate information through the market research process to make business decisions.
  4. Prepare selling strategies.

Articulation Agreements


Students who complete this degree program can seamlessly transfer certain credits to the following universities:

  • Northland College to apply towards a Bachelor of Science degree in Management and Leadership or Health Care Administration.
  • UW-Platteville to apply towards a Bachelor of Science degree in business administration
  • UW-Stout to apply towards a Bachelor of Science degree in marketing education
  • UW-Whitewater to apply towards a Bachelor of Science degree from the College of Business and Economics
  • Franklin University to apply toward a Bachelor of Science degree in business administration and complete their degree via distance education

Contact the Academic Advising Office at 715-365-4493, 365-4501 or 800-544-3039, ext. 4493 or ext. 4501 for more information.



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